Experience. Strategy. Results.
Selling a home involves much more than putting a sign in the yard and listing the property online. Pricing, preparation, presentation, marketing and negotiation can all have a significant impact on your results.
The Moving Memphis Group at Emmett Baird Realty helps homeowners throughout Memphis and the Mid-South successfully navigate the selling process.
Led by Tracie Benetz, a full-time Tennessee REALTOR® since 2013 with more than $187 million in career real estate sales, our team brings extensive market experience and a hands-on approach to every listing.
Our goal is simple: position your home to compete successfully in the current market and help you achieve the best possible outcome.
It Starts With the Right Pricing Strategy
One of the most important decisions you’ll make is where to price your home.
We analyze recent comparable sales, competing listings, neighborhood activity, market conditions, property condition and features that may affect your home’s value.
We believe in giving our sellers straightforward advice about pricing—even when that conversation isn’t necessarily what they expected to hear.
The market ultimately determines value. Our job is to help you understand that market and develop a strategy designed to put your home in the strongest possible position.
Preparing Your Home for the Market
First impressions matter.
Before your home goes on the market, we’ll walk through the property with you and discuss improvements, repairs or presentation changes that may help it show its best.
That doesn’t mean recommending expensive renovations simply for the sake of renovating. We help you focus on the things we believe will make the greatest difference to buyers and avoid spending money unnecessarily.
Marketing Your Home
Today’s buyers often see your home online before they ever walk through the front door.
That’s why presentation matters.
We develop a marketing strategy designed around your property, using professional-quality presentation, compelling property descriptions, online exposure and targeted marketing to showcase what makes your home stand out.
Once your home is active, we monitor showing activity and buyer feedback and keep you informed about what’s happening in the market.
Negotiating the Offer
The highest offer isn’t always the best offer.
Price matters, but so do financing, contingencies, closing costs, inspections, appraisal considerations, closing dates and the buyer’s ability to successfully complete the transaction.
We’ll help you evaluate the entire offer, understand the strengths and potential risks, and negotiate with your goals in mind.
And the negotiation doesn’t necessarily end when the contract is signed. We’ll continue representing you through inspections, repair requests, appraisal and the steps leading to closing.
Local Memphis Market Experience
The Moving Memphis Group works with homeowners throughout Memphis, Germantown, Collierville, Arlington, Lakeland, Bartlett, Cordova, Millington, Atoka, Oakland and surrounding Mid-South communities.
Every community—and every home—is different. Our marketing and pricing recommendations are based on your specific property and current market conditions rather than a one-size-fits-all approach.
Thinking About Selling?
The first step doesn’t have to be putting your home on the market.
We can meet with you, tour your property, discuss current market conditions and provide our professional opinion about your home’s potential value and the steps we recommend before listing.
You’ll have an opportunity to ask questions, understand our approach and determine whether the Moving Memphis Group is the right fit for you.
No pressure. Just a straightforward conversation about your home and your goals.
Moving Memphis Group at Emmett Baird Realty
Service You Deserve – People You Trust.
Contact us to schedule your seller consultation.